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MARKETING APPROACH TO INNOVATION MANAGEMENT AS A TOOL FOR ENHANCING INNOVATIVE ACTIVITY OF ENETERPRISES

Nazym A. Uruzbayeva, Dina A. Aibossynova, Anel B. Bersimbayeva

Abstract: This paper analyzes the views of domestic and foreign scientists on the role of marketing in the innovation process. On this basis, there is an expediency of using a marketing approach to the management of innovation performance of enterprises. The logical conclusion of the work proposed by the authors is the main uses of the marketing concept to improve the innovation activity of enterprises.

[Nazym A. Uruzbayeva, Dina A. Aibossynova, Anel B. Bersimbayeva.MARKETING APPROACH TO INNOVATION MANAGEMENT AS A TOOL FOR ENHANCING INNOVATIVE ACTIVITY OF ENETERPRISES. N Y Sci J 2022;15(11):1-6] ISSN 1554-0200(print); ISSN 2375-723X (online) http://www.sciencepub.net/newyork. 1. doi:10.7537/marsnys151122.01.

Keywords: innovative activity, management of innovative activity, marketing approach, innovative activity of enterprises.

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Improving physical properties of cotton fabric using reactive finishing agent

Ahmed Ibrahim Wally¹, Raafat Hassan Morsy Azzam² , Mohamed Mohamed Abdelazeam³  and  Maysa Mohamed Reda³

¹ Textile Research Division, National Research center, Dokki, Cairo, Egypt.

²Textile Dyeing and Finishing Technology Department, Faculty of Applied Arts, Helwan University, Egypt.

³ Textile Dyeing and Finishing Technology Department, Higher Institute of Applied Arts, New Cairo, Egypt

Emil: muhammed.omran1993@gmail.com

Abstract: In this study will investigate a reactive finishing agent depending on modified starch with acrylamide, Different modification conditions will be studied to achieve methylol carbamoyl ethyl starch. The synthesized finishing agent with different concentrations will be applied onto the cotton fabrics at certain concentrations, physical properties of the treated cotton fabrics with the synthesized reactive finishing agent will be studied, An acceptable results were achieved with 10% reactive finishing agent.

[Ahmed Ibrahim Wally,Raafat Hassan Morsy Azzam,Mohamed Mohamed Abdelazeam  and  Maysa Mohamed Reda Improving physical properties of cotton fabric using reactive finishing agent NY Sci J2022;15(11):7-10] ISSN 1554-0200 (print); ISSN 2375-723X (online). http://www.sciencepub.net/newyork 02. doi:10.7537/marsnys151122.02.

Keywords: Starch, Cotton, Acrylamide and Carbamoyl.

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Sir Vidiadhar Surajprasad Naipaul’s Study Novel: The Mimic Men

Dr. Sudesh

House No. 1704, Sector-9, Karnal, Haryana (Indian)

Email: sonia086.rajpoot@gmail.com

Abstract: The Mimic Men is a novel by British-Trinidadian author V.S. Naipaul, first published in 1967. Combining elements of both fiction and nonfiction and completed while Naipaul was writer-in-residence at Uganda’s Makerere University, it is considered one of Naipaul’s most serious and poetic novels. It centers on Ranjit “Ralph” Singh, an politician of both East and West Indian origin in exile living in London as he attempts to write his memoirs. The novel flashes back to his time in power, as he struggles to balance his personal life with his political ambitions and at times, seems to abandon his goals. Exploring themes of cultural differences between Europe and the Caribbean, colonialism, love, and the politics and economics of the Caribbean, The Mimic Men received overall positive reviews, although it was controversial for its depiction of West Indians as trying to mimic European behavior.

[Sudesh. Sir VidiadharSurajprasad Naipaul’s Study Novel: The Mimic Men. N Y Sci J 2022;15(11):11-14]ISSN1554-0200 (print);ISSN2375-723X(online).http://www.sciencepub.net/newyork. 03.doi:10.7537/marsnys151122.03.

Keywords: “post colonial literature; The mimic men; colonizer and colonized; Trinidad; V.S Naipaul.

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TREATMENT OF INDIA IN RUDYARD KIPLING’S KIMAND IN E.M. FORSTER’S

A PASSAGE TO INDIA : A COMPARATIVE STUDY

Indra Pal Singh

Former Ph.D. Research Scholar, Department of English, University of Lucknow, Uttar Pradesh, (Indian)

Email: indrapal1219@gmail.com

Abstract: In the foregoing paper an attempt has been made to examine the treatment of India by both Kipling and Forster. Which helps to establish similarities in attitude, and it also focuses on post-colonial trends. There is only one important aspect that seems to be common between Kim and A Passage to India which can be dubbed as the theme of social identity. In Kim, Kipling achieves his purpose through the promise that the only way to bridge the divide between nations and races is through the intermingling of social and culture values white Forster seems to highlight the social and cultural difference that prevented the Formation of friendship between the British officers and the Indian. The study has been limited only to one novel by each of the two i.e. Kim and A Passage to India. It has been attempted to see that both of them have tried to explore India – its people, geography, politics, society and its religions specially Buddhism and Hinduism in these novels.

[Singh, I.P. TREATMENT OF INDIA IN RUDYARD KIPLING’S KIMAND IN E.M. FORSTER’S

A PASSAGE TO INDIA : A COMPARATIVE STUDY. N Y Sci J 2022;15(11):15-18]. ISSN 1554-0200 (print); ISSN 2375-723X (online). http://www.sciencepub.net/newyork. 04.doi:10.7537/marsnys151122.04.

Keywords: PHYSICAL AND EMOTIONAL LANDSCAPE, RACE EMOTION ,A PASSAGE TO INDIA,TREATMENT, INDIA, RUDYARD KIPLING’S KIM AND IN E.M. FORSTER’S

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GANGADHARA RAO IRLAPATI

who made researches on Recreating humans of past

Gangadhara Rao Irlapati

  C.                    H.No.5-30-4/1,Saibabanagar,Jeedimetla,,Hyderabad,India-500055

                                     Email: gangadha19582058@gmail.com

 C  c                                Google pay A/C No.+91 9989239159

Abstract

There is a need to do researches on some things which are unsolved in science. Recreating humans of past is one of them. I tried to my best to Recreating humans of past in modern methods. : Recreating humans of past has proposed and designed by me with a new scientific methodology with some clues and ideas to re-create humans of past through this it is possible to humans of the past can be re-created and I tried to conduct researches but uncompleted due to lack of support and opportunities. I call on world scientists to do researches that Recreating humans of past. The researches and studies done by me on the recreating humans of past can be useful and inspiring for future generations. So, scientists can study the researches, studies and published works I have done thoroughly and go up with solutions to solve the issue.  

[Gangadhara Rao Irlapati GANGADHARA RAO IRLAPATI who made researches on Recreating      humans of past. N Y Sci J 2022;15(11):19-117]. ISSN 1554-0200 (print); ISSN 2375-723X (online).       http://www.sciencepub.net/newyork. 05.doi:10.7537/marsnys151122.05.

Key words: Bioforecast(1965-70), Irlapatism-A New Hypothetical Model of Cosmology (1970-77), Geoscope (1980-87), Basics of Monsoon Time Scales (1987-91), North American Monsoon Time Scale (1991), North African Monsoon Time Scale (1991), Indian Monsoon Time Scale (1991), East Asian Monsoon Time Scale (1991), Western North Pacific Monsoon Time Scale (1991), South African Monsoon Time Scale (1991), South African Monsoon Time Scale (1991), Australian Monsoon Time Scale (1991), Numerical Weather Periodic Tables ( 1991-2000 ), National Geoscope projects (2000-10), Global Monsoon Time Scales (2010-22)

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